Comedy + Sales Skills Workshops

We teach sales teams how to use the techniques of professional comedians to improve presentation skills and close more deals!

Pitch Lab is a one-of-a-kind presentation skills training that applies the comedy techniques pros use on stage to help your client-facing team improve their confidence, differentiate your company from its competitors and win more deals.

We offer three hilarious, engaging and actionable workshops that can be customized for your needs.

Be More Engaging

Learn actionable strategies to improve your delivery and room command using proven techniques from your favorite comedians like Chris Rock, Steve Martin & Tina Fey!

Takeaways From The Stage:

Techniques to manage pre-pitch stage fright
Tips on how to utilize silence to build tension, punctuate critical points and truly be heard
The importance of breaking “the 4th wall” to increase trust

Tell Captivating Stories

Practice crafting your own personal stories and receive actionable feedback on how to make your next presentation more memorable!

Takeaways from the Stage:

Storytelling framework to understand why stories work and how to improve yours
The importance of authenticity & vulnerability to tell better stories
Simple tactics to include storytelling into your next presentation

Build Stronger Teams

Learn how to tackle challenges – in business and in life – using applied improvisation techniques proven to improve communication, collaboration and creativity!

Takeaways From The Stage:

How to more effectively read non-verbal cues
How to use “Yes, And” to solve problems and rapidly generate innovative ideas
How to use improvisation to be a better listener, take responsible risks and stay positive in the face of adversity

Workshop Logistics

Perfect icebreaker to kick off your next sales strategy meeting

Delivered live in-person or via Zoom

All presentation skills workshops are customized

Typical run time is approximately 2 hours

What Folks Are Saying About Pitch Lab

“Who would have thought that stand-up comedy and presentation skills share so much in common? Pitch Lab delivers a slew of invaluable tips to improve your abilities in a fun (and funny!) way."

– Kevin, Amazon

"It’s great to get a different approach to sales other than your typical ‘sales’ training."

– Patty, Miami Marlins

"The most engaging Zoom meeting I have ever been on! It was the best ‘we normally do this in person’ session I've seen done in the COVID world."

– Daniel, Bottle Rocket Studios

Let's work together

We Love Our Clients

Learn More About Pitch Lab

You are the differentiator

Pitch Lab Goes on a TEDx adventure

The Subtle Power of Uncomfortable Silence

Frequently Asked Questions

What skills will my team learn?

Pitch Lab workshops cover various modules focused on improving your team’s presentation, improvisation and storytelling skills.

Our content is delivered through a series of learning activities that not only deliver useful information and concepts, but give your team a chance to practice presenting in a safe space with actionable feedback on how to improve their delivery, room command, and storytelling abilities.

Who on my team will get the most out of Pitch Lab?

Pitch Lab is an interactive experience geared toward client-facing teams of all skill levels. That said, junior to intermediate sales professionals, who are still working to overcome stage fright, find their authentic voice and learn how to command a room, see the greatest gains.

Sales is a mindset. Is fear or inexperience holding your salespeople back? Do your salespeople believe they truly belong in the room with c-level executives? They will after they attend Pitch Lab.

What tangible results will we get?

Pitch Lab workshops provide actionable strategies salespeople can begin to use right away. At the end of each workshop, we provide a list of takeaways for your salespeople to reference before their next presentation.

Feedback from past participants indicates that your team will see tangible improvement in the following areas.

Confidence
Engagement
Room command
Authenticity
Storytelling

The lessons and skills taught during Pitch Lab are designed to deliver the most important result of all, an increase in deals won.

Will this help my team engage customers and answer questions on the fly?

The short answer is yes.

Several Pitch Lab modules are rooted in applied improvisation. Your team will work on their improvisation skills through activities like mirroring and one-word stories. These exercises drive home the importance of reading non-verbal cues and being authentic, which helps your team improvise and think on their feet.

Additional comedic techniques are used to round out your team’s presentation skills and tie everything back to winning more deals.

As we say, Pitch Lab is funny training that delivers serious sales results.

When is the best time to leverage Pitch Lab?

Sales leaders most frequently hire Pitch Lab because we’re a unique learning and development workshop at the intersection of education and entertainment.

The most powerful time to leverage Pitch Lab is to have us open up your next annual (or quarterly) sales kickoff meeting.

Our workshops serve as an excellent icebreaker and set the stage for your next day or two of focused strategy meetings. As you know, spending time team building generates trust and empathy is the foundation of a productive sales meeting.

Regardless of the when, our client’s needs are always the same. They are looking for a solution to help their client-facing teams differentiate from the competition, build stronger connections and win more deals.

Let’s connect to determine if we are in fact a good fit and when Pitch Lab would be best deployed at your organization.

Workshops