Pitch Lab

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Strategic Storytelling for Startups @ The Commons on Champa!

Tim Shisler Breaking Down His Storytelling Framework for Startups 

About This Epic Event

Telling a great story is more than showcasing your product, market opportunity or expertise. Great stories, the ones that lead to action, are constructed in a way that brings together the human need to ‘fight or flight’, with an actionable solution.

In this Pitch Lab workshop, we discuss common mistakes startups make when telling stories and provide a toolkit so you can avoid them.

We’ll also dive into the science of storytelling and why the hero's journey is more than just a Hollywood structure.

What trials unite not only Harry Potter or Frodo Baggins but many of literature's most interesting heroes? And what do ordinary people have in common with these literary heroes? 

Takeaways from the Stage

  • Storytelling framework to understand why stories work and how to improve yours through small changes

  • Techniques on how to quickly connect and form a trusting relationship with audiences

  • 5 story types all startup founders need to master

 

About The Instructor

Led by storytelling expert, Tim Shisler, Founder of RackFocus.io. Tim works with a number of accelerator programs including Techstars Boulder, Galvanize, Travelport Labs and Catalyze CU.

Tim's professional speaking experience includes TEDxBoulder, Ignite Boulder, General Assembly, Denver Startup Week, Society of American Travel Writers Global Convention and TBEX workshops. 

 

And BIG THANKS to The Commons on Champa!

Thanks to Jesse & the commons for all the hospitality! See you again soon.